Responsibilities
- Manage and monitor growth by implementing campaign solutions; build campaigns, monitor and optimize for performance and work towards marketing objectives.
- Expert in creating ads and ad copies
- Manage the implementation, tracking, and measurement of integrated digital marketing campaigns within the timelines and budgets.
- Religiously track funnel conversion and identify key areas for improvement. Engage with the concerned team to drive engagements and deliver results
Requirements
- Highly skilled Needed
- Should have previously demonstrated an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines.
- Experience working with popular social media advertising platforms found in Facebook with E-Commerce products.
- Knowledge of Facebook Ads Manager & Power Editor
- Understanding of custom audiences and look a like audiences
- Ability to generate and install the Facebook pixel.
- Strong understanding of bidding techniques (AutoBid, CPC, CPM, oCPM) • 3-5 years experience of managing Facebook accounts.
- 3-5 years of professional experience in managing performance campaigns • A self-starter and results-oriented, with an ability to be detail-oriented without losing track of the big picture
- Excellent communication skills with an ability to translate complexity into creative, intuitive campaigns
- Expert understanding of leading mobile & web analytics tools, marketing automation software & advertising technology in general
- Excellent analytical, organizational, project management, and time management
Job Type: Full Time
Job Location: Noida (India)